Case Studies

Diagram of a marketing financials model showing a coordinated approach to client and agency collaboration, linking financial, planning, and media data across planning and actuals stages.

Aligning Finance and Marketing Data for Public Real Estate Company

CIMPLY partnered with a publicly traded, multi-brand real estate enterprise to close the gap between marketing performance and financial reporting. By creating a unified data framework across seven operating brands, our client improved transparency, efficiency, and accountability.

Publish Date: 25 September 2025

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Process slide that outlines the approach of we used for the Voice AI project in 2022

Optimizing the Lead Lifecycle

Having recently gone public, a B2B Voice AI company was looking to deal with three major issues related to growth.  First, quantifying the pipeline.  Second, improving the close rate and time-to-close of potential contracts.  Third, getting the most out of their digital acquisition efforts.

Publish Date: 15 May 2023

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