by CIMPLY | May 28, 2026 | Case Study
OVERVIEW A U.S.-based consumer technology company focused on digital safety for families found itself at a critical inflection point. Operating at the intersection of SaaS, mobile hardware, and AI-driven monitoring, the business supports hundreds of thousands of...
by CIMPLY | Sep 26, 2025 | Case Study
BACKGROUND Promising to modernize the homebuying process, this publicly traded real estate holding company was formed to build proprietary technology and products that support its portfolio of real estate brands. However, as the business matured, leadership recognized...
by CIMPLY | Jan 9, 2024 | Company, Publications
When we wrote the CIMPLY: YEAR ONE letter in December of 2022, we had exceeded our revenue forecast and set ourselves up for growth in 2023. We successfully delivered on our mission to empower marketing leaders with expert consulting and comprehensive agency services...
by CIMPLY | May 24, 2023 | Case Study
Executive Summary This marketing operations case study examines how SoundHound strengthened its operating model for growth during a major business transition. SoundHound has deep technical roots and an established enterprise sales motion. The company serves complex...
